Press Release The Masonry Advantage

May 06, 2004

Facts About Masonry The Masonry Advantage Masonry products — block, brick and stone — are strong, sustainable and safe materials. As an exterior cladding, masonry products help create beautiful and durable residential homes and commercial buildings in our communities.

Here are a few key facts about masonry:

• Beauty & versatility: With a wide variety of colours, textures, shapes and sizes, masonry also provides the flexibility to create a range of unique looks. No other cladding gives you this kind of versatility in design. The combinations are endless.
• Durability & safety: Masonry products have a proven strong, sustainable and safe track record. They will not rot, corrode, warp or dent like other non-masonry claddings — even under the harshest weather conditions. They are highly fire resistant and virtually maintenance free. Masonry products also offer the invaluable safety factor for families and homeowners.
• Environmentally friendly: Masonry products are environmentally friendly. An added advantage is the protection masonry offers from noise pollution compared to other building materials that may enhance external sounds.
• Value: Because of their high thermal properties, masonry homes cost less to heat in winter, and less to cool in summer. Since they are virtually maintenance free, consumers will save money on maintenance — and make money on resale. Masonry’s high fire resistance can also result in lower insurance premiums. Over the life cycle of a building, masonry costs less than other building materials.

For every homeowner — and every community — the bottom line is that masonry is good for the bottom line.

For more information:
Argyle Communications 416-968-7311